How To Get MORE Lawn Care Customers | 7 effective strategies to get more customers, by Blades of Grass Lawn Care, LLC on YouTube. 8 min 57 s.
- Video length
- 8 min 57 s
- Time to do it
- 1 hour
- Difficulty
- Easy
- Steps
- 9
What you need
Steps
Build or update your website so it lists your services, prices and customer testimonials. Add your town name to page titles so local searches find you.
Claim your Google Business Profile and fill in your address, phone, hours and service area. Upload photos of finished lawns and ask happy customers to review you.
Run an early bird offer on your seasonal plan. Give a discount to clients who sign up before the season starts so your schedule fills early.
Set up a referral discount. Give existing customers money off their next cut when a friend or neighbor signs up with you.
Pick a few high value neighborhoods and send postcards or flyers with Every Door Direct Mail. Offer a neighborhood special when several nearby homes sign up together.
Advertise in community newsletters, local Facebook groups and Nextdoor. Keep posts short and include a photo of recent work and your phone number.
Partner with home improvement stores, landscapers and real estate agents. Offer them a referral fee or a package deal for customers they send you.
Post seasonal lawn care tips, such as when to mulch or how to prep a lawn for winter. Answer common questions in the comments to build trust.
Track where each new customer came from with a simple spreadsheet or CRM. Put more time and money into the channel that brings the most calls.
Tips and common mistakes
Ask for the review at the end of the job, while the customer is still pleased with the lawn.
Keep your Google hours accurate, because wrong hours cost you calls.
Measure results each month so you know which flyer, post or partner actually paid off.
Questions
How do I get my first lawn care customers?
Start with people you know and the streets closest to you. Ask for referrals, post in local groups and put flyers on nearby doors.
Does a small lawn care business need a website?
Yes. Most people check you online before calling, so list your services, prices, photos and phone number on one clear page.
How much should I spend on marketing?
Start with free channels like a Google Business Profile, a website and local Facebook groups. Add paid flyers or mail once you know which neighborhoods you want.
This guide was drafted from the video's details and general task knowledge. It has not been checked against the full video. Check the video and relevant product instructions before following a procedure. Report a correction.
