How to add more clients in your lawncare business #landscaping #lawncare #business #pov #mowing, by NoSchoolJustTools on YouTube. 1 min 6 s.
- Video length
- 1 min 6 s
- Time to do it
- 1 hour to set up
- Difficulty
- Easy
- Steps
- 10
What you need
Steps
Draw a circle on a map about a 10 minute drive from your base and only take jobs inside it. Short hops between lawns mean more cuts per day.
Create a free Google Business Profile. Add your service area, phone number, hours and 10 to 15 clear before and after photos of lawns you have cut.
Ask every current customer for a review in the first week and reply to each one. A steady stream of recent reviews is what makes new callers trust you.
Print 250 door hangers and put them on houses with long grass on streets where you already mow. Neighbours see your work every week, so they are the easiest sell.
Ask each customer if you can leave a yard sign with your phone number on the lawn while you work. Pick it up when you finish the job.
Post a photo of a finished lawn in your local Facebook groups and on Nextdoor. State your area, what a standard cut includes and how to reach you.
Offer a simple referral deal, such as a set amount off the next cut for any neighbour who books. Keep the reward small enough to protect your margin.
Answer every call and message the same day. Give a fixed quote per cut, then offer the next open slot before the conversation ends.
Send a short text after the first cut asking for a review and offering a weekly or fortnightly plan. Recurring customers are what fill a route.
Write down where each new customer came from, whether sign, flyer, group post or referral. Put more time into whatever brings the most bookings.
Tips and common mistakes
Quote a flat price per cut rather than an hourly rate, so customers know the cost upfront and you keep the gain when a lawn is quick.
Book jobs on the same street or suburb together, since travel time is the biggest unpaid part of the work.
Wear hearing protection and safety glasses when using a mower or trimmer, and keep the blade off while clearing debris.
Never cut below your cost to win a customer, because a cheap regular job is hard to raise later.
Questions
How many customers do I need to make it worth it?
Work backwards from your weekly income target and divide it by your price per cut. A tight route of regular customers beats a scattered list of one-off jobs because you spend less on fuel and travel.
Do flyers and door hangers actually work?
They work best on streets where customers can already see you mowing. Blanket drops over a wide area get few replies, so keep them close to existing jobs and follow up fast when someone calls.
Should I offer a discount to get the first customer on a street?
A small first cut discount can be worth it to get a sign on the lawn and a foothold on the street. Make it clear the discount applies once and what the normal price will be.
This guide was drafted from the video's details and general task knowledge. It has not been checked against the full video. Check the video and relevant product instructions before following a procedure. Report a correction.
